Brand Development – Quote for Michelle Pelletier
Brand Studio
Quotation for:
Michelle Pelletier
Brand Development
June 27, 2026
IMPORTANT: A Non-Refundable Advance Deposit of 35% of the subtotal (or amount agreed upon by both Parties) is required prior to the time of execution of this Project. This deposit amount will be deducted from the balance of the final invoice.
| concept | hours / time | rate | est. cost |
|---|---|---|---|
| Brand positioning | |||
| Market research, competitive analysis, and customer interviews. Brand positioning document defining value proposition, differentiating factor, target market, and brand purpose. | ~ 10 days | $25 p/h | $975 |
| Archetype, persona & naming | |||
| Brand personality discovery, Customer journey development, and Brand name creation. | ~ 7 days | $40 p/h | $560 |
| Identity design | |||
| 3 logo options without revision limits and color palettes. Basic brand identity guideline. | ~ 15 days | $50 p/h | $750 |
| Estimate Total | $2,285.00 | ||
| Advance deposit | $800.00 |
$800.00
